About Me

I build websites for nice people. Squishy, awkwardly long hugs are my superpower. I wave like Forrest Gump at the end of every video call. I have excellent taste in absurd coffee mugs. I live in Buffalo’s Elmwood Village with a hound who’s convinced that she’s the star of my video calls. And isn’t she, really?

When I’m not building client websites, consulting, or teaching, you can find me with both feet firmly in the analog. I geek out about cycling, yoga, reading, native gardening, travel, and sci-fi. Need a teammate for Star Trek trivia night? I’ve got you covered. Live long and prosper, darling.

A woman sitting at a white round table with a laptop, open notebook, smartphone, and coffee mug, smiling and covering her mouth with her hand, in a cozy living room with various cushions, plants, and decorative items.

I support women in everything I do

It’s all about helping other women succeed. As Madeline Albright once said, “there’s a special place in hell for women who don’t help each other.”

  • Build for Her

    More than 98% of my clients are woman small business owners or non-profit leaders throughout Western New York.

  • Advocate for Her

    I’m a committee member for the WNY Women’s Foundation and a sponsor of its annual Women’s Leadership Summit.

  • Fund Her

    I’m the volunteer web manager for Fifty Fabulous Women, an all-woman giving circle that supports women and girls.

  • Support Her

    I donate a portion of my profits to woman-focused non-profits in Western New York. To date, I’ve donated over $3,000.

  • Refer to Her

    I refer my clients to talented woman solopreneurs who work in photography, graphic design, marketing, events, and writing.

  • Mentor Her

    I mentor several women who are in the early stages of their marketing career or who have recently launched their own business.

A navy quotation mark in a lighter blue background

Thank you, Kristen, for helping us women entrepreneurs find our voice and space.

Dr. Katrina Fulcher-Rood, CCC-SLP, BCS-CL
Owner, The Big Picture SLP

Take advantage of my web design experience

I’m a Squarespace Circle Platinum member, which means I have proven experience using the Squarespace website platform. I get the scoop on product launches in advance and I can talk directly with the awesome folks on the Squarespace team. What does that mean for you? You’ll have a fantastic experience working with me and I can save you a few bucks along the way.

Curious about my career?

I started my business in 2019. I’ve worked in journalism, health care, higher education, advertising, tech, and advocacy. I hold a graduate certificate from Harvard in Marketing Management and Digital Strategy. If you have a burning desire to learn more, or if you want to read occasional but super witty posts, come say hi on LinkedIn. Yeah, LinkedIn. It’s where the nerds hang out.