Workshops for small business owners

I teach high-energy workshops on web design, digital marketing, and branding. And I never leave my audience snoozing on the borewagon.

Book Me
A wooden desk with a blue smartphone on a blue notebook, two pens, an open notebook with sketches, a closed laptop, a white computer mouse, a white wireless earbud case, a blue ceramic mug, a white tissue box, a green leafy potted plant, and a row of books in the background.

Upcoming Workshops

I’m teaching two workshops for the Greater Buffalo Small Business Development Center. Whether you’re a seasoned small business owner who’s ready to compete for a contract or an entrepreneur who’s just getting started and trying not to go crazy, we’ve got you covered. Get details below. If you’re interested, hurry and get your name on the list—seats are limited and sell out every time!

  • Digital Marketing

    Series begins August 5

    In this digital marketing workshop for the SBDC’s Marketing Solutions and Contract Readiness series, we’ll do deep dives on websites, social media, email newsletters, the Google suite, branding, SEO/AIO, and more. Other classes in the series are unbelievably good for small businesses who want contracts with some of the biggest companies in Buffalo Niagara.

    Download Flyer

  • Internet Marketing

    Series begins September 14

    In this internet marketing workshop for the SBDC’s new Entrepreneurship 101 series, I’ll help new entrepreneurs figure out how the heck to get started marketing their business online—and do it without losing their frikkin’ minds. We’ll talk about foundational digital marketing strategies like websites, domain names, a Google Business Profile and more. Lots, lots more.

    Download Flyer

I teach workshops on web design, digital marketing, and branding

GET MY EXPERTISE

  • Web Design

    Learn how to create a cohesive online presence. I'll help you pick a platform and share web design best practices and SEO and AIO tips to help you get found.

  • Marketing

    Learn how to use digital and content marketing tools to amplify your talent and get your message in front of the right people—without getting grey hair.

  • Branding

    Learn how to create and leverage a brand. This has nothing to do with Canva! We’ll talk about tribes, culture, organic brands, and how to get people to engage.

I teach because I love giving small business owners a leg up

Small business owners face unique challenges in giving their talent, ideas, and cause the visibility they deserve. The challenges are even bigger for women in those roles. I get it and I’ve got you. Here’s a look at some of the topics I typically teach:

➜ Digital Marketing Effectiveness for Small Business: A few words on web design, social media, email marketing, and getting Google’s attention

➜ E Commerce for Small Business: How to sell stuff online without giving yourself grey hair

➜ Social Media Marketing for Small Business: How to be in the right place at the right time with the right message for the right people (without losing your frikkin’ mind)

➜ Sparkle is everything: How to grow your business just by being you

➜ So you’ve got a brand. Um, now what?

➜ Fierce: Personal and professional branding for badasses

People say the nicest things!

Feedback from my awesome students

  • You gave a fantastic presentation last night and I learned so much from you. You are an incredible speaker and teacher!

    Diane Ward Bartelo, CEO
    Ward Strategic Advisors

  • OMG. Everyone I talked to afterward was raving about your workshop. Your personality shined through and made real impact. You are amazing!

    Casi Hall, Owner
    Casi Hall Creative

  • I loved your workshop. The time flew by! I actually said "Oh, hell yeah" at a couple of points.

    Tina Anderson, Owner
    Creative Juices Marketing & Events

  • Kristen gave an energizing, informative presentation on digital marketing for local entrepreneurs. Honestly, one of the best presenters I have ever heard.

    Kaylin Devealt, Owner
    Palsy Power Chick

  • I have been in different cohorts, classes and presentations, and yours was the most value I saw. You have an amazing energy and your passion can be seen.

    Yelenna Cichocki
    Life and Wellness Coach
    Nacan Life and Wellness

  • Thank you for teaching a wonderful session last night. You are a fabulous presenter and obviously a very talented marketer. Thank you for sharing your knowledge!

    Kelly Picone, Owner
    Ceallaigh Leadership Consulting, LLC

  • Impressia Bank hired her to deliver a women in business workshop and everyone loved it! She listens and customizes her delivery in a personal way. If you need a workshop, call Kristen—you'll be happy you did.

    Mary Kate Loftus
    President, Impressia Bank

  • I had the pleasure of meeting Kristen in person at a recent CEO Misfits networking event where she gave a presentation that spoke to my soul. Kristen knows her marketing stuff and how to inspire an audience to be empowered, step into their greatness, and show up authentically with confidence. She offered down-to-earth, actionable feedback for those looking to strengthen their brands.

    Lindsay Hyatt, Owner
    Lindsay Hyatt Co.

  • I attended Kristen's wonderful workshop on business and authenticity at the Hiraeth House. It focused on staying genuine and true to yourself in your business. Being surrounded by fellow women entrepreneurs made it even more enjoyable. The talk provided so much value 🤍

    Erica Levofsky, CEO
    Mae+Mango

A woman sitting at a round white table in a cozy cafe, smiling, with notebook, open book, cup, and phone on the table, surrounded by plants and cushions.

Meet your instructor

Spoiler alert: It’s me! I love teaching. Sharing knowledge is where it’s at, and helping woman small business owners gets me out of bed in the morning. I’ve got more than 20 years of award-winning experience in marketing and comms. I’d love to share it with you and your group!

Learn more

Book Your Workshop

Got a group of small business owners who need a lil help? Are you a nonprofit or nonprofit group who could use some guidance? I’ve got you. Drop me a line and I’ll reach out so we can talk over the details. I can’t wait to talk with you! ♡